MakeFUL

CHALLENGE
Develop a brand identity and supporting elements for Makeful,
a new-to-market specialty channel for ‘makers.’

SOLUTION
Create an identity and design system that is inspired by and made by ‘makers.’

Inspiration in the making

Materials are the ingredients that makers gather, covet, and draw inspiration from.

INSPIRATION

Content teases the channels launch

Behind the scenes

All McDonalds Quality Campaign McDonald’s Raptors Signature Moves Siakam Swirl McFlurry BMO Women's World Cup 2022 Honda Civic Launch SE Health The Canadian Elite Basketball League TELUS Health Virtual Care Nike Canada Canada Health Infoway Workplace Safety & Prevention Services AutoTRADER.ca Canadian Owners & Pilots Association Microsoft Johnson Insurance Lexus ABSOLUT Inspire ADIDAS Budweiser MakeFUL Sonic Boom Acura KFC Art Directors Club of Canada

McDonalds Quality Campaign McDonald’s Raptors Signature Moves Siakam Swirl McFlurry BMO Women's World Cup 2022 Honda Civic Launch SE Health The Canadian Elite Basketball League TELUS Health Virtual Care Nike Canada Canada Health Infoway Workplace Safety & Prevention Services AutoTRADER.ca Canadian Owners & Pilots Association Microsoft Johnson Insurance Lexus ABSOLUT Inspire ADIDAS Budweiser MakeFUL Sonic Boom Acura KFC Art Directors Club of Canada